Showing posts with label Halloween. Show all posts
Showing posts with label Halloween. Show all posts

Monday, October 14, 2024

Fall Flavor Frenzy: 5 Must-Try Pumpkin Spice Treats

 

Thanks to Starbucks and their iconic Pumpkin Spice Latte (also known as PSL), the arrival of fall is now synonymous with the warm, inviting flavors of pumpkin spice. This delightful blend of cinnamon, ginger, nutmeg, allspice, and cloves has transcended the beverage world and found its way into an array of treats and confections.

Let’s dive into some delicious ways to satisfy those PSL cravings now through November with creative pumpkin spice-inspired confections!

Pumpkin Spice Caramel Apples

Why not elevate the classic caramel apple with a pumpkin spice twist? For a limited time only, Amy’s Gourmet Apples dips a granny smith apple in caramel, before coating it in white chocolate. Lastly, the bottom is coated with graham cracker crumbs and topped off with a drizzle of orange chocolate for a seasonal spin.


Photo credit: Lore’s Chocolate

Pumpkin Seed Bark with Sea Salt

Get inspired by the flavors of fall with a pumpkin seed chocolate bark. Lore’s Chocolates sprinkles crispy, candied spiced pumpkin seeds and sea salt on top of dark chocolate. Put your own twist on this idea by adding chopped nuts, dried cranberries, or even candy corn. Your customers will love this festive treat!

Pumpkin Spice Truffles

Craft rich, creamy pumpkin spice truffles by blending chocolate ganache with pumpkin puree and spices. RCI member Speckled Hen Chocolate Company makes a pumpkin truffle with real pumpkin, cream, butter, chocolate, cinnamon, ginger and nutmeg all piped into an adorable mini chocolate pumpkin shell. 

Don’t have bite-sized pumpkin moulds? Consider rolling your pumpkin truffles in graham cracker crumbs or crushed pecans for an extra crunch.


Photo credit: Trolley Treats

Pumpkin Spice Popcorn

Add a twist to popcorn by drizzling it with white chocolate and sprinkling pumpkin spice seasoning on top. Trolley Treats adds pumpkin candies to their festive fall popcorn mix. This sweet-and-salty treat is perfect for movie nights or cozy fall gatherings. Package it in festive bags for a fun, shareable snack!

Pumpkin Pie Peanut Butter Cups

If you love pumpkin and you love peanut butter, we can’t think of a better way to celebrate fall! Chocolate Chocolate Chocolate Company blends natural peanut butter with pumpkin and pumpkin pie spices to make the ultimate fall confection. This concept could also be applied to a peanut butter meltaway recipe. Consider adding a sprinkle of crunchy graham cracker crumbs as a finishing touch.

These confectioners are embracing the pumpkin spice trend in creative ways, offering a variety of delicious options to satisfy consumers’ fall cravings. So go ahead, indulge in the flavors of autumn and make the most of this pumpkin spice frenzy!

Crave more? Click here to subscribe and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Follow us on Facebook for even more sweet inspiration.

Not a member? Click here to learn how RCI can help you build your sweet business.

Monday, October 7, 2024

5 Spooky Chocolate-Covered Treats for Halloween

Halloween season is back, bringing with it all the fun and spookiness we love! If you already make chocolate-covered treats, we’ve got some exciting ideas that require little effort and just a few extra touches. Here are five quick and easy ways to dress up your favorite chocolate-covered treats for a spooktacular Halloween!

Ghost Truffles

RCI member Graham’s Chocolates crafts the spookiest cute treat each Halloween: ghost truffles! A hauntingly delicious dark chocolate ganache wrapped in a sweet white chocolate shell. Perfect for a delightful fright!

Chocolate-Covered Strawberry Witches Brooms

Embrace the spooky spirit of Halloween with delightful chocolate-covered strawberry witches’ brooms! These fun treats feature a fresh strawberry dipped in milk chocolate and topped with a chocolate Cheerio® and drizzled with more chocolate and finished with a mini pretzel stick, perfectly resembling broomsticks. Click here to watch a step-by-step video.

Monster Toes

Get ready for a fun and creepy Halloween treat with these giant monster toes! RCI member Water's Edge Chocolates transforms chocolate-covered Twinkies® into delightfully grotesque monster toes, complete with an edible chocolate toenail and chocolate jimmies to look like crazy hair. Perfect for Halloween parties or just for some spooky fun, these giant toes are sure to bring laughs and tasty bites!


Photo credit: The BearfootBaker

Pumpkin Sandwich Cookies

Turn classic chocolate-covered sandwich cookies into festive pumpkins! Simply dip cookies in orange chocolate and decorate as you like. We love the fun, whimsical touches used to decorate these pumpkins, from the misshapen googly eyes to the pecan stems. The possibilities are endless if you look at what you have on hand. Stick them on lollipop sticks for easy handling!

Frankenstein Crisp Rice Treats

Give your Rice Krispie® treats a spooky makeover! Dip treats in green chocolate and once set, add milk chocolate for hair, a jagged mouth and googly eyes. Add mini pretzel sticks to sides for his bolts.

These fun and easy ideas will add a delightful twist to your Halloween offerings. Make sure to share photos of your Halloween treats on social media and on your e-commerce site for greater exposure and sales potential. So grab your supplies, get creative and enjoy a sweet Halloween!

Crave more? Click here to subscribe and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Follow us on Facebook for even more sweet inspiration.

Not a member? Click here to learn how RCI can help you build your sweet business.

Tuesday, October 10, 2023

Best of Halloween: Top Halloween Posts from the RCI Blog


Photo credits (from left): Bruce's Candy Kitchen, Apple Tree Chocolate, Graham's Chocolates, Hillard's Chocolates

This week we’re sharing a spooky compilation of the best Halloween posts from the RCI blog! This monster mash-up is packed with tips and tricks to help you dress up your caramel apples, transform existing treats and create smashing new ones that are quick and easy to incorporate into your product lineup. So, grab your broomstick and let's fly through our compilation of spooky delicious Halloween confections.

6 Ways to Dress Your Apples for Halloween
You may already have a Halloween costume in mind for yourself, but what about your apples? For shoppers looking for unique treats this Halloween, here are six ways to dress up both candy and caramel apples for Halloween.


5 Tricks to Transform Your Existing Treats for Halloween
If you already make chocolate-covered pretzels, truffles or marshmallow pops, the following ideas will require very little, if any, additional ingredients and minimal effort. Keep reading for five quick and easy tricks to dress up your existing treats for Halloween.


Smash Treats for a Frighteningly Fun Halloween

Want to spice up your seasonal lineup with something exciting? Look no further than the smash pumpkin and other smashing treats! These delightful creations are simple hollow pumpkin or jack-o-lantern moulds that are filled to the brim with goodies of your choice. But the best part? The recipients get to smash these hollow-moulded pieces open to reveal the sweet treasures hidden inside!

When looking for new Halloween ideas, it’s important to consider what your customers are looking for from your business versus what they can get at the local supermarket. Offering creative, unique and eye-catching products may be just the ticket to get them to spend their Halloween dollars with your business!

Crave more? Click here to subscribe and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Follow us on Facebook for even more sweet inspiration.

Not a member? Click here to learn how RCI can help you build your sweet business.

Tuesday, October 25, 2022

Apple Cider Infused Treats: Perfect for Fall

Long before pumpkin spice lattes were a thing, spiced apple cider was quite possibly the undisputed official beverage of fall. While pumpkin spice can be found nearly everywhere this time of year, there are still some of us who look forward to tracking down high-quality apple cider at the local farmers’ market or a roadside farmstand. Together the fresh apple flavor paired with the aroma of warming spices elicits all the cozy feels.

Before apple month draws to a close, we pay homage to the regal apple with apple cider infused confections.

Cider Spiced Candy Apples

Put a fall spin on your candy apple recipe by adding apple cider to your recipe—or try this recipe on for size. This could also be applied to caramel apples by making an apple cider caramel. Check out this recipe for apple cider caramels.

Apple Cider Caramel Popcorn
The addition of spiced apple cider brings a welcome depth of flavor to any caramel recipe—including caramel popcorn.

Spiced Cider Fudge
This easy white chocolate fudge is flavored with apple cider and pieces of toffee for texture.

We hope you enjoy this post! If you try any of these recipes or would like to share photos of your favorite apple cider infused confections on Facebook, tag us @retailconfectioners.

Crave more? Click here to subscribe and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Follow us on Facebook for even more sweet inspiration.

Not a member? Click here to learn how RCI can help you build your sweet business.

Friday, September 9, 2022

How to Grow Halloween Sales, Part I: Meet the Gift Giver

For the final post of this series, we examine “The Gift Givers,” the third and final group of Halloween shoppers who may be left in the lurch with the anticipated shortage of Halloween candy. Even if Halloween isn’t normally a big holiday for your business, consider how to capture sales by seizing the opportunity to meeting the unique needs of Halloween shoppers. Missed the first two posts? Click the following links to read about Shopper #1: “The Trick-or-Treat Treater” and Shopper #2: “The Party Shopper.”

The Gift Giver

Like many retail confectioners, this shopper is likely very familiar to you. If you cater to the Gift Giver for other holidays, you already know ways to appeal to this shopper. Just like you would for Christmas and Easter, for example, consider your customers’ needs for ready-to-gift options that play to this specific holiday. This may include pre-wrapped gift boxes, Halloween-themed containers or even the addition of a clever gift tag or Halloween card. 

Capitalize on local as your competitive advantage. Shoppers may be able to order unique Halloween gifts from anywhere online with the click of a button. By shopping local, gift givers (even last-minute ones) can get thoughtful gifts immediately from your local retail shop. They don’t have to worry about shipping delays or fees if they buy Halloween gifts from your store.

How to Reach The Gift Giver

Even the spookiest or frightfully cute Halloween gifts won’t go anywhere if consumers don’t know about them. With recent news from Hershey’s announcing they will not be able to fully meet consumer demand for Halloween candy already capturing media attention, consider appealing to your local media as the sweet fix for Halloween gifts in your community.

Submitting a press release to your local media is a great way to create awareness of both your products and your brand, as well as how your business can serve their audience. Lucky for you, your business likely checks a lot of the boxes that media professionals look for in a news-worthy story.

Leverage the visual appeal of your products (more specifically for television media) by making photos and videos of your Halloween offerings easily accessible. If emailing a press release, include a direct link to Halloween-related product photos on your website or a social media post instead of including photo attachments. Large attachments could bog down the recipient’s email inbox or could be avoided altogether if you are not already a trusted source.

People like “home grown” news more than news from far-reachin communities or regions. Make sure to communicate if your products are made locally by artisans/candy makers/chocolatiers in your community. A well-written press release can offer more return than even some paid advertisements. For tips on writing newsworthy press releases, click the following link to view RCI’s blog post: 5 Mistakes You Could Be Making When Writing a Press Release.

When opportunity knocks this Halloween, whether in the form of “Trick or Treat Treaters,” “Party Shoppers” or “Gift Givers,” we hope this series helps your business capture new sales and establish new relationships with consumers that continue to benefit your business long after the holiday.

Here’s wishing you a spooky sweet Halloween!

Crave more? Click here to subscribe and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Follow us on Facebook for even more sweet inspiration.

Not a member? Click here to learn how RCI can help you build your sweet business.

Tuesday, August 30, 2022

How to Grow Halloween Sales, Part 2: Meet The Party Shopper

As part two of a three-week series, we continue to take a look at three Halloween shoppers who may be left in the lurch with the anticipated shortage of Halloween candy and how your business can capture sales by seizing the opportunity to meeting their unique needs. Missed last week? Click here to read it first.

The Party Shopper

Halloween parties are making a steady comeback as COVID-19 restrictions in many communities continue to diminish. This means hosts and guests of potluck parties will be looking to social media for fun and creative treats to WOW party goers!

To capture the attention of The Party Shopper, identify your products that meet one or more of the following criteria:

  • Visual appeal | Products with unique shapes and bright colors will appeal to shoppers looking to shock and delight! For Halloween, products can be cute and colorful or even “bloody” and downright disturbing. Think of how to transform a round chocolate piece into a bloodshot eyeball or chocolate-covered pretzel sticks into severed fingers. For more ideas, click the following link to view our blog post: 5 Tricks to Transform Your Existing Treats for Halloween.
  • Creative flavors | Strange and unusual flavor applications can be a big draw for consumers—these may be a twist on a seasonal flavor like chocolate pumpkin pie or something as outrageous as a chocolate-covered onion (yep, that’s a thing)! Click here to read more about the RCI member whose chocolate-covered onion attracts customers from all over.
  •  Interactive | There is something magical that happens when you offer people an experience with your products. Whether you give customers a hammer and invite them to bash a beautiful chocolate pumpkin or pour warm milk over a hot cocoa bomb, interactive treats continue to draw people in. Interactive products could also include take-home chocolate kits—consider a Halloween-themed gingerbread house made entirely of chocolate and candy. Reimagine ways to weave the interactive element into your product lineup and invite customers to incorporate it into their party plans.

How to Reach The Party Shopper

The Party Shopper is all about the experience! As mentioned in last week’s post, reaching out to existing customers who may not think of your store as a destination for Halloween candy is a great place to start! Capture party planners early and last-minute shoppers in October by sending out themed email blasts to your customer list letting them know of your Halloween selections.

Take advantage of visual media to communicate your Halloween offerings. If your business is not on Instagram or TikTok, now might be a good time to test one or more of these social media outlets. Try utilizing video to demonstrate your interactive products or how show how your products are made.

Next week, we will introduce Halloween Shopper #3: The Gift Giver. Stay tuned for tips and inspiration for how to target this Halloween shopper!

Crave more? Click here to subscribe and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Follow us on Facebook for even more sweet inspiration.

Not a member? Click here to learn how RCI can help you build your sweet business.

Wednesday, August 24, 2022

How to Grow Halloween Sales, Part I: Meet the Trick-or-Treat Treater


With Halloween around the corner, now is a good time to consider ways to capture new customers.

Although this particular holiday is largely dominated by candy mega-brands, consumers’ seemingly insatiable craving for candy will cause unmet demand this Halloween. In recent news, Hershey’s announced they will not be able to fully meet consumer demand due to capacity constraints. For retail confectioners, this may present an opportunity to take on a bigger slice of the proverbial pie…pumpkin pie, that is!

Even if Halloween isn’t normally a big holiday for your business, consider how your business can serve consumers in ways competitors can’t. This season, that may be as simple as having candy in stock. But before you crank production into overtime, identify what products will appeal to Halloween shoppers and how you can get those items in front of interested buyers.

For the coming weeks, we’re identifying three Halloween shoppers who may be left in the lurch with the impending candy shortage and how your business can capture sales by seizing the opportunity to meeting their unique needs.

Halloween Shopper #1: The Trick-or-Treat Treater

Candy for trick-or-treaters represents a HUGE opportunity. Identify the products you sell that are individually wrapped and/or bite-sized and can be purchased in bulk.

This may seem like a no-brainer, but don’t think all Halloween candy must be confined to bite-sizes. There are always the houses known throughout their neighborhoods for handing out full-sized candy bars…if you do one thing this Halloween, think of ways to appeal to and reach those shoppers!

If you do not make products that apply to this niche, think of wholesalers who do. Click here to view RCI’s online Buyer’s Guide for a list of reliable wholesale supplier members (RCI members: Don’t forget to login to access direct contact information).

How to Reach Trick-or-Treat Treaters

Reaching out to existing customers who may not think of your store as a destination for Halloween candy is a great place to start! Capture party planners early and last-minute shoppers in October by sending out themed email blasts to your customer list letting them know of your Halloween selections.

If you don’t have a customer email list (start collecting emails now, so you have one for Christmas), consider reaching existing customers with in-store signage, themed retail displays and social media posts. To reach new potential customers, consider placing ads through social media or partner with a local grocery retailer who may be looking to fill a need for Halloween candy.

Keep in mind, most trick-or-treat shoppers have very specific needs that need to be met—products that are individually wrapped, for individual consumption, available in bulk and all for competitive prices. By no means are we suggesting you lower your prices or work around the clock to crank out individually wrapped treats. If it doesn’t make good business sense to serve these consumers—move on! Your products may be a better fit for the next Halloween shopper…

Next week: We will introduce Halloween Shopper #2, The Party Shopper. Stay tuned for tips and inspiration for how to target this Halloween shopper!

Crave more? Click here to subscribe and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Follow us on Facebook for even more sweet inspiration.

Not a member? Click here to learn how RCI can help you build your sweet business.

Tuesday, October 13, 2020

Hot Chocolate Bombs: The Best Thing Since Pumpkin Spice Lattes

Although this is not a new concept, interest in "hot chocolate bombs" has skyrocketed since the beginning of October—in fact, it is now considered a breakout trend according to Google Trends. In case you’re wondering what this means, if Google Trends identifies a topic as “breakout” it means there has been a tremendous increase in searches using a specific topic or keyword. Watch this viral social media video demonstrating a hot chocolate bomb from Wisconsin-based bakery, Sweets by Jen.

Elevate your hot chocolate experience with this season’s breakout trend, hot chocolate bombs. Essentially a chocolate sphere, when placed in a mug and drenched with warm milk, the hot chocolate bomb melts away to reveal hot cocoa mix and other sweet treats inside, like mini marshmallows.

Sweet Tip: We believe the marshmallows are the key ingredient to create an almost magical effect. As the chocolate sphere melts and opens up, the marshmallows pop out and rise to the top of the hot chocolate.

How to Make Hot Chocolate Bombs
Take a sphere mould and make a hollow chocolate shell. Once the chocolate shell has set, it’s time to fill it. A popular option is to fill the shell mould with generous portions of hot cocoa mix and mini marshmallows. Other ideas may include crushed peppermints, chocolate chips, toffee bits, mint chocolate pieces or even holiday sprinkles. Seal the two pieces of the mould together and decorate with a drizzle of dark chocolate or white chocolate swirls, topped with more sprinkles, crushed peppermints or whatever your heart desires. 

RCI member tip: Vande Walle’s Candies uses a golf ball mould and rolls the finished product in white chocolate.

Don’t Have A Sphere Chocolate Mould? Don't Sweat!

If you don’t have a sphere mould consider using a round truffle mould and filling it with hot chocolate mix and a mini marshmallow or two. Since they’re smaller than the typical hot chocolate bombs, package multiples together and instruct users to use two or three "truffles" to make one cup of hot chocolate. You may not get the same effect as the large spheres pop open, but you’ll have the benefit of being able to use your existing truffle packaging.

RCI member, Bruce’s Candy Kitchen put a witchy spin on this concept by dropping a mini marshmallow cluster into a mini muffin tin and topping it with Sixlets® candies and sprinkles to represent bubbling witch’s brew. After the mixture sets up, they insert the cluster into a plastic cauldron. These frighteningly cute cauldrons are sold as part of their Halloween Hot Chocolate Kits, complete with hot chocolate mix, extra sprinkles, candy corn and a chocolate-covered Oreo®.


RCI member, Nothing But Chocolate fills a large hollow pumpkin mould with pumpkin spice hot chocolate mix for two or more servings. Consumers are directed to heat milk on the stovetop and drop the entire pumpkin into the simmering milk. For Christmas, Nothing But Chocolate uses an ornament mould to replicate the concept. 

How to Package Hot Chocolate Bombs
As with any confection, your packaging can really set the tone of the presentation. For shoppers who aren’t familiar with hot chocolate bombs (yet), we recommend utilizing packaging that allows shoppers to see the product, as well as instructions on how to use it.

Cello Bag with Ribbon
A clear cello bag is a classic and simple packaging solution, tie it with a colorful ribbon and cute name tag with instructions to create a festive and eye-catching look.

 


Acetate Tube
This clear acetate tube creates a sleek and modern look that would fit nicely in a Christmas stocking. Packaged as a set of three, it allows you to upsell the product and offer a “variety pack” with three different flavors.

Acetate Cube
This chocolatier uses a clear acetate cube to package their hot chocolate bomb. A metallic gold sticker describes the product as “exploding with mini marshmallows and chocolate hearts.”

Colorful Foil
If you want to highlight a variety of flavors and fillings, consider wrapping your hot chocolate bombs in colorful foil. Not only does this make for a colorful and festive look, it is easy and encourages consumers to try different flavors.

Short on time or staff? Wholesale Hot Chocolate Bombs!
While we are loving this fun holiday trend, we understand that COVID-19 has presented many candy makers with restrictions that make it challenging to develop a trendy, new product for the busy holiday season.

If you love the idea of selling hot chocolate bombs, but you don’t love the idea of making them yourself, consider wholesaling “Hot Chocolate Balls” from RCI member ChocolatesU. More like a solid hot chocolate truffle, instead of a hollow chocolate shell, their Hot Chocolate Balls are made with "the best quality couverture chocolate, cocoa powder and honey," delivering a rich, more chocolatey cup of hot chocolate. Hot Chocolate Balls are available in six flavors, as well as several limited-edition flavors for the holiday season. Click here to learn more.

Cheers to hot chocolate season! We hope this has inspired you to create your own sweet version of hot chocolate bombs and meet the growing demand for this trendy product.

Crave more? If you like what you read here, look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Follow us on Facebook for even more sweet inspiration.

Not a member? Click here to learn how RCI can help you build your sweet business.

Tuesday, September 22, 2020

6 Ways to Dress Your Apples for Halloween

You may already have a Halloween costume in mind for yourself, but what about your apples? For shoppers looking for unique treats this Halloween, here are six ways to dress up both candy and caramel apples for Halloween.

Photo credit: Bakingdom

Pumpkins

If you already make candy apples, simply replace the red food coloring with orange and tie on a green ribbon to transform your apples into “pumpkins.” Fans of your candy apples will be pleasantly surprised by a new take on a classic.

Photo credit: Hilliard's Chocolates

Ghost

These caramel apple ghosts are so cute…and easy, it’s almost frightening. After layering your apples with luscious caramel, dunk them in white chocolate. We recommend piping dark chocolate to make the for the eyes and mouth—by the way, we love their pumpkin apple too!

Photo credit: Keeping Up With Kaci

Mummy

Bring you mummy caramel apples to life by turning white-chocolate-covered apples on their side and spining while adding thin, layered stripes in white chocolate. Before the chocolate dries, embellish with candy eyeballs or, as before, use dark chocolate.

Photo credit: Rocky Mountain Candy Company

Frankenstein

Green confectioners coating topped with candy corn, dark chocolate and more candy eyeballs complete this Frankenstein-inspired caramel apple. Do you dare to give it a try?

 

Photo credit: Woman’s Day

Woodland Creatures

These adorable woodland creatures are proof that Halloween treats don’t have to be spooky. Click here for a tutorial from Woman’s Day.

Poison Apple

These glossy, black candy apples are spooky chic. Expect lots of oohs and ahs, in addition to social media shares. Click here to view a video tutorial by Taste Made.

Shoppers looking for unique treats will scream with delight when seeing your spooky, sweet apples all dressed up for Halloween.

Crave more? If you like what you read here, look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox. RCI's Blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Follow us on Facebook.

Not a member? Click here to learn how RCI can help you build your sweet business.