Throwback Tip #146 Create Gingerbread House Kits

Photo credit: Flickr, Carrie Stephens

It’s hard to believe Christmas is just over two months away! The closeness of Christmas is why this week’s tip is a holiday idea that’s fun for kids of all ages. Host a gingerbread house making party!

A kit a Marie's Candies includes a pre-made house crafted out
of graham crackers, a bag of icing "glue" and a bag of
assorted holiday candies.

Create the individual kits ahead of time with graham crackers, icing and the colorful candies to decorate the houses. Then, charge a set fee and invite families and children to come make their own gingerbread house. Be sure to have plates available for them to take their creation home. RCI member, Marie’s Candies, has had great success inviting customers to decorate gingerbread houses during their annual holiday open house. You also could make it a weekly Saturday activity leading up to Christmas. The possibilities and ideas for this activity are endless!

Not up to hosting a party at your store yet, or don’t have the space? You can still create kits that customers can purchase and take home. Then, ask them to share photos of the finished products on your Facebook page. It’s a great way to stay connected to your customers!

RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Review past blog posts for quick and actionable tips to apply to your business. Look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox.

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