It is almost June, also known as National Candy Month! This week’s tip is to have some
fun with a month-long celebration of all things candy.
Ideas
for fun candy month celebrations include:
- Specials and coupons, of course!
- Interactive in-store contests. For example, coloring
contests for kids is a great way to get the entire family in your store. Display
the submissions in your store throughout the month, letting other
customers vote for their favorites. The winning prize could be a fun
candy-filled gift basket.
- Limited edition candy. What about getting your staff
involved and asking them to create a new product inspired by their own
favorite confections that’s only available for the month of June?
- Host a Candy Making Camp where kids can sign up for a
day of candy making at your store for a fee.
- Have a new candy contest, encouraging customers to contribute ideas for a new chocolate or candy to be made by your company. They can come up with creative names, or you could even name the winning idea after the winning contributor.
