The wedding industry represents a sweet opportunity for confectioners. Offering ready-to-gift wedding favors will help eliminate one more item from the bride’s long list of to-do’s before she says “I do!” By focusing on personalization and packaging, your wedding favors are sure to stand out and WOW the wedding party and their guests.
Sources: The Perfect Blend Coffee Favors; The Paper Shoppe CA/Etsy; Champagne Gummy Bear Favors, Beau Coup; Caramel Apple Favors, Evermine; Mint To Be Favors, The Kraft Moon/Etsy; Sweet Chocolate Heart Favors, Little Indie Studio/Etsy
Personalized
Personalization can help achieve a greater impact without having to spend a fortune on materials. Print directly onto craft paper treats bags or purchase printable labels. Your local craft store will have a variety of paper punches in various shapes and sizes from a 2-inch circle punch to an ornate gift tag punch.
RCI member, Dietsch Brothers, uses a Cricut® cutting machine to create personalized tags to accompany their wedding favors. Dietsch Brothers offers a simple order form for event tags. The order form includes options for tag shapes and six choices of messages. Clients can further customize their tags by adding their names and/or wedding date, in addition to choosing between cream or white card stock, as well as the color of text to match their wedding colors.
If you’re not interested in
purchasing equipment, Canva is a great alternative for creating professional-looking
custom designs even if you have zero graphic design experience. This user-friendly
platform offers thousands of custom templates and stock images, as well as
easy-to-follow tutorials claiming to make you a “design pro in minutes.” Canva
offers free and paid subscriptions.
Sources: Merci Beaucoup gift box, Mon Joli Paquet/Etsy; Hot Chocolate Tube, Custom Favours/Etsy, Mini Popcorn Boxes, Erickson Design/Etsy; Macaron Boxes, Cookiebox Store/Etsy; Chocolate-Covered Coffee Beans Favor, Evermine
Packaging
Even if you offer individually wrapped confections, a winning wedding favor is all about the presentation. The right packaging can help create a memorable way to commemorate the newlyweds and thank their guests for partaking in their nuptial ceremony. From sleek and modern to playful and crafty, there is packaging to fit every couple and every budget.
Sleek folded boxes in matte white or clear acetate tied with a satin bow, offer a luxurious touch. For a more creative and playful approach, hot chocolate mix can be packaged in food-safe tubes. Adding personal touches to ordinary packaging (like the mini popcorn boxes and coffee cups with customized sleeves pictured above) makes it feel elevated and fun.
Together with personalization, classic
or creative packaging could help soon-to-be-wed couples fall in love with your wedding
favors. Share your creative wedding favor ideas in the comments below.
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