Tuesday, July 8, 2014

Tip #132: Be in the Know on Sustainability

Sustainability and fair labor are big topics in the world of cacao bean farming. Big enough that many of your customers have likely even begun asking you questions about where your chocolate comes from. This week’s tip is to educate yourself and get in the know when it comes to your chocolate suppliers and what they are doing for the sustainability of cocoa as well as fair labor practices on cacao farms.

From the largest cocoa and chocolate producers to the bean-to-bar producers, nearly everyone involved in the supply chain of cocoa and chocolates has recently recognized the importance of working directly with the farmers of the beloved cacao bean. By educating and providing training for these farmers, the life of the cacao bean and the quality of life for the farmers is being improved.

Here are some helpful links to get you started:

  • CocoaAction – A strategy for cocoa sustainability with a focus on Ghana and Côte d’Ivoire, which together provide about 55% of the world’s current cocoa supply.
  • World Cocoa Foundation – Dedicated to helping achieve cocoa sustainability, supporting cocoa communities, education, field programs and scientific research.

By educating yourself and your staff, you will be able to educate your customers. As chocolate suppliers continue to put efforts into supporting the cacao farms across the globe, your customers have the opportunity to be a part of the change. Let them know that by buying your chocolates, they are helping to support cacao farmers and their families.

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