This week’s tip is a simple but impactful one that can elevate your boxed chocolates and potentially boost your profits without adding much to your cost per box.
If you're aiming to give your boxed chocolates a more luxurious appeal, consider adding a single premium chocolate to each box and place it at the center making it the focal point. By incorporating just one high-end or expensive piece, you increase the perceived value of the entire selection. This elegant centerpiece naturally draws attention and suggests that your chocolates are of premium quality. By adding a high-end piece, you also may be able to raise the price and potentially increase your profit margin.
You may already have a signature confection that checks all the boxes, if so make it the star of your boxed chocolates. Keep reading if you need inspiration to level up your confections.
Gold-Leaf
Champagne Truffles
A splash of champagne is sure to elevate any confection, and
a hint of sparkle in the form of gold leaf or gold cocoa butter will take it to
the next level. Check
out this recipe for champagne chocolate truffles.
Sea Salt
Caramels with Gourmet Salt
Gourmet sea salt can instantly add value to confections,
along with an undeniable punch of flavor and satisfying crunch. The Hawaiian salted
dark chocolate caramels are a top seller for RCI member Lammes Candies. Coated in dark chocolate and
delicately sprinkled with pink Hawaiian salt flakes, it brings a perfect
balance of flavor and texture, adding a luxurious showcase piece to any box.
Hazelnut
Gianduja
Made from premium hazelnuts and velvety chocolate, layered gianduja squares are as eye-catching as they are delicious. We like how Simply So Good tops each square with a whole blanched hazelnut for dramatic effect. The same concept could be applied by topping your already enrobed confections with other nuts, such a roasted pistachio or a whole candied pecan, even a single large coconut flake.
A single luxurious piece can transform each box into a
memorable, upscale experience for your customers. By highlighting a unique,
high-end piece as the focal point, you communicate quality that customers are
willing to pay a little more for. Try using phrases like "Signature
Piece" or "Exclusive Collection" on your packaging or displays
to enhance this impression further.
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