Susan Truax with Bruce’s Candy Kitchen teamed up with American Chocolate Designs to create a branded souvenir collection representing their tourist town of Cannon Beach, Oregon. To make the idea a reality, Susan and her team was, first, tasked with identifying four landmarks or events that could be translated into simple line-art designs and applied to chocolate-covered sandwich cookies.
Design mock-up from American Chocolate Designs
"It was easy to settle on the first two designs—Haystack Rock is a very recognizable and popular monolith in Cannon Beach and the cute tufted puffins that inhabit the area seemed like natural fits,” recalled Susan. She ran into a snag when the line drawing of the area's well-known Tillamook Rock Lighthouse didn’t turn out as expected. “Lesson learned, not every idea translates to a good design,” Susan reflected. “I replaced the lighthouse design with a sand castle to represent our Annual Sand Castle Contest, as well as memories made playing on the beach.” The fourth and final design was an outline of the state of Oregon with a heart.
In just four easy steps, American Chocolate Designs created their custom transfer sheets which were ready to be applied to chocolate. The finished products are displayed individually in Bruce's candy case as well as part of a four-piece boxed collection. The branded souvenir sandwich cookies have proven to be very popular, but not just with tourists. “The success of these branded products has even led several other businesses in our local community to order their own custom transfer sheets that we now use for their special chocolate pieces,” Susan added.
As in the case of Bruce's Candy Kitchen, custom cocoa butter transfer designs can help create unique and sweet opportunities for your business to highlight what makes your community special for a small financial
investment. Your out-of-town customers will love the sweet souvenir of their visit and locals will take pride in sharing gifts that represent what makes your community special.
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