Tuesday, January 16, 2018

Throwback Tip #28: Taste Test Your Products for Flavor Consistency

Are you tempted to eat your chocolates as you walk by the packaging line? We have two great reasons to embrace the role of a frequent taste tester of your products without the guilt: quality and consistency. As the owner or manager of a candy store, you want to have complete confidence the products you are selling are not only delicious, but the same level of quality and flavor each time.

When a customer purchases a box of toffee, they expect to purchase the exact same product every time. Therefore, it’s extremely important to regularly taste your candies to ensure they meet your standards for quality and flavor.

Routine Taste Testing
If you have a quality control manager, consider adding a consistent taste testing program to their routine. The frequency for taste testing may vary depending on how often you produce a particular product, but at least weekly would be the minimum recommendation.

You’ve taken the time to achieve a great flavor, so take the time to ensure it’s consistently the same great flavor your customers expect.

RCI's Tip of the Week blog is just one of the many resources we offer to help candy makers refine their craft and build upon their business and marketing practices. Review past blog posts for quick and actionable tips to apply to your business. Look for the "Subscribe now" box on the right to enter your email address and start receiving weekly tips, like this, delivered straight to your email inbox.

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