 |
| Pictured clockwise from the top: MidwestLiving, Faribault Woolen Mill Co., Free People |
 |
| DIY Flameless Fire Pit by Free People |
Strategic merchandising is an important
to component to increasing sales. Thoughtful merchandising can grab attention,
stimulate emotions and give buyers a reason to make a purchase and feel good
about doing so. Fall is the perfect time to create a warm and cozy environment in
your store. A fun, bonfire themed display could be seen as a welcome shelter
from the cold.
Spark buyers’ interest with a bundle of
fire wood, cozy flannel fabrics and an old tin thermos overflowing with
goodies. This makes for a great space to sell DIY s’more kits, luscious caramel
apples, various barks featuring cozy fall flavors and chocolate-covered pretzel
rods. Candy House Gourmet
of Joplin, Missouri makes “Walking Sticks” out of large pretzel rods
dipped in caramel and pecans, then drizzled with milk, dark and white chocolate
for a decadent snack on-the-go.
