Tuesday, June 27, 2017

Throwback Tip # 127: Spark Creativity with a Mind Map


If you attended RCI’s Annual Convention & Industry Expo June12-16 in Chicagoland, there’s a good chance you took away a lot of great ideas and inspiration. After returning to your business, you might be feeling overwhelmed and unsure of what to do with the new knowledge you’ve acquired. Consider using a mind map to organize your thoughts and apply them to your business.

What is a mind map? It’s a diagram used to visually outline information. Typically it begins with a word, image or phrase in the center and then other ideas and images branch out from the center across the page.  One of the key benefits of a mind map is that an idea doesn’t have to be full or complete or even in sentence form in order to be displayed. The idea is that the process of a mind map resembles how your brain actually works!

Tips for an effective mind map:
  • Start with a large piece of paper (Give your brain room to think!)
  • Use images, not just words
  • Vary the size, color and alignment of your images and text
  • Keep topics and labels short (Think big picture.)

Mind maps are useful tools for individual creativity and also can help to get creative ideas flowing among a team of people. In your next team brainstorming session, consider using a whiteboard or oversized Post-it to map out ideas as they’re given and see where mind mapping can take you! If you prefer tech tools to paper versions, check out MindMeld or Mindmeister.


Stay connected with RCI through Facebook for more tips and inspiration dedicated to the retail candy maker. Not a member? Click here to learn how RCI can help you build your sweet business.

No comments:

Post a Comment

We appreciate your feedback!
RCI will review all comments before posting.