Tuesday, July 1, 2014

Tip #131: Celebrate the World Cup Experience


Did you know we are in the middle of the 2014 World Cup? In celebration of the World Cup being hosted in Brazil this year, this week’s blog tip is to add some Brazilian flair to your products or store. While the World Cup is not quite as big in the U.S. as it is in other parts of the world, customers all over will appreciate the opportunity to join in the fun and festivities.


  • Colored Ribbon – A cost effective way to add flair is through wrapping products with yellow and green colored ribbons.
  • Sprinkles or Nonpareils – Many candy makers make chocolate covered Oreos® with embellishments or sprinkles. Use yellow and green sprinkles on your chocolate covered items and you have instant Brazilian-themed products.
  • Flavors – Fruits such as passionfruit and guava are popular in Brazil and can be fun flavors to incorporate with your chocolates and candies, too!

The tips here are specific to celebrating Brazil but if you are a die-hard fan of a specific soccer team, just adapt these tips to fit the colors and flavors of your favorite team.

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